Expiring trial notification at 2am

This is off-topic but is an annoyance to new users.

Why are the expiring trial notifications pushed to users at 2am? It creates the false impression that it is a camera notification (if you have notifications for human detection enabled for example).

If the purpose is to get users to notice then a more reasonable time is more effective. If anything this is a turnoff to users like me who is considering moving to a different brand if the 2am push time is intentional.